He FC Barcelona confirmed its sponsorship on July 1 Primethe isotonic drink brand for influencers Logan Paul and KSIto be the club’s new Official Hydration Partner until 2026 and one of the keys to the agreement from Barça’s point of view is the great media and network exposure they will receive with this alliance, in their aim to increase the fan base young people in the whole world.
Logan Paul and KSI They have, respectively, 25.9 and 12.8 million followers on Instagram and when the agreement with boat They shared a joint publication with the Barcelona club on the aforementioned social network that has already exceeded 1.8 million ‘likes’.
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Besides, Logan Paul and KSI They also posted a fun video to promote the new partnership with boat and there are also almost 1 million ‘likes’, proving that the deal has sparked a lot of interest.
“We are facing a strategic alliance for the club that helps us in our desire to connect with new young audiences from around the world,” he said. July Guiuvice president of the marketing area of boatafter confirming the agreement with Prime. The impact of beverage brand publications and Logan Paul and KSI in the networks makes this trend clear and it is necessary to see if in the future there are more promotional actions to continue this growth.
Source: La Verdad
I am Shawn Partain, a journalist and content creator working for the Today Times Live. I specialize in sports journalism, writing articles that cover major sporting events and news stories. With a passion for storytelling and an eye for detail, I strive to be accurate and insightful in my work.
