The labor reform ensures that 10% of new contracts are of indefinite duration, with Catalonia, the Valencian Community and Madrid being the main jobs for this campaign
Christmas is not over yet and many are already thinking about sales. This year’s discount promotion officially starts on January 7, although there are stores that have been offering promotions for a few days. On an employment level, sales will be a more positive time than Christmas, with nearly 202,000 jobs, up 9.3% from the 2022 campaign, according to forecasts from Adecco.
With the entry into force of the labor reform, which has changed the type of contracts, it is time for more permanent contracts to be signed. Specifically, of the 202,000 jobs expected, 10% will be permanent, while the remaining 90% will be temporary due to production conditions.
The consultant indicates that there will be big differences between some regions and others, with an increase in recruitment compared to last year ranging from just under 5% in La Rioja or Extremadura to 15% in the Community of Madrid. In absolute terms, Catalonia is already one year ahead in hiring in the sales campaign, with 34,800 new jobs for these dates alone. This is followed by the Community of Valencia (28,350 contracts), closely followed by the Community of Madrid (27,850). It will surpass the 24,700 Andalusian contracts and the 24,600 the Region of Murcia, which will close the top 5. Between the five, they will bring together practically 70% of the employment that will be created in these two months.
Unlike the increase at Christmas, which was one of the lowest ever, this evolution in sales will be similar to that of other years because there is now a greater and more concentrated consumption than during the holidays, due to the promotions and the fall in prices, prices that encourage buying”, they explain from Adecco.
Similarly, the trend of “Black Friday” and Christmas, the emergence of electronic commerce, will become the most important job creation sector this year. The change in consumer habits due to the pandemic has led to many of the products being purchased through logistics platforms and electronic commerce. Similarly, sectors related to e-commerce such as technology, food, distribution, retail, logistics and transportation will also benefit from this trend.
“Online commerce has strengthened the employment of workers destined for the preparation and distribution of e-commerce orders: packers, waiters, order pickers, forklift drivers and those known as last-mile workers,” points out the consultant.
Source: La Verdad

I’m Ben Stock, a journalist and author at Today Times Live. I specialize in economic news and have been working in the news industry for over five years. My experience spans from local journalism to international business reporting. In my career I’ve had the opportunity to interview some of the world’s leading economists and financial experts, giving me an insight into global trends that is unique among journalists.