Tourism is having a hard time – Image damage caused by storms is also being cleaned up

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Damaged companies that need help and frightened holidaymakers who no longer dare to go to Carinthia after the storm. Some receive financial support, for others the marketing campaign “Carinthia Safe Holiday Destination” starts.

The storms also severely damaged the economy and tourism. Both areas are cleaned. Above all, the holiday region of Carinthia must get rid of the image of the dangerous disaster area as quickly as possible in order to attract holidaymakers who were afraid of the photos. We work on the sense of security of the guests – on site and online.

The Mure in the production factory
The economy is assessing the damage from the storm and the chamber has already listed 35 companies for immediate help in the coming days. “Everything is there: the production facility that was hit by a mudslide, the garage through which a river now flows, or the company that had to throw away 2.5 tons of food,” said Chamber President Jürgen Mandl during his tour. The distribution of the chamber’s emergency fund was increased from 10,000 to 20,000 euros per individual case.

In addition to the visible damage to companies, the image damage in tourism must also be addressed. “The photos of flooded Carinthia, which are now streaming through social media, are extremely disturbing for guests. The demand has completely collapsed. We must absolutely get the message across that you can spend your holiday with us again almost undisturbed. “, warns Spartan chairman Josef Petritsch This should also be done through a marketing campaign, in which hopefully the federal government will also participate.

The cleaning work is progressing well, including in the heavily affected tourist region of Klopeiner See-Südkärnten-Lavanttal, director Robert Karlhofer confirms. “The baths are open and the campsite on the Turnersee, which had to be evacuated, is also occupied again”.

In addition, attractions such as the bird park or the forest adventure world are open, but the train to the Petzen will remain open for a while. The 1500 kilometers of cycling and hiking trails are gradually being released.

Source: Krone

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