The prices for ski passes in 2025 are shocking: today you pay 73 euros for a day ski pass in the Tyrolean Alps! Families and young winter sports enthusiasts are increasingly switching to smaller ski areas or foregoing a winter holiday altogether.
Ski holidays – for many the most wonderful time of the year. But what was once an affordable pleasure for the masses is increasingly becoming an expensive luxury. The question many people ask themselves: who can still afford it?
A family of four pays more than 1,000 euros for the ski passes for a six-day ski holiday alone. Until a few years ago, skiing in Austria was an affordable pleasure, but today families and young winter sports enthusiasts are increasingly opting for smaller ski areas or foregoing winter holidays altogether.
But what justifies these prices? Operators point to rising energy costs and investments in infrastructure, but where does social responsibility lie? Winter tourism is a mainstay of our economy, yet high prices threaten to deter guests. What do you think of the prices in the Austrian ski areas? Let us know in the comments!
Source: Krone
I’m Ben Stock, a journalist and author at Today Times Live. I specialize in economic news and have been working in the news industry for over five years. My experience spans from local journalism to international business reporting. In my career I’ve had the opportunity to interview some of the world’s leading economists and financial experts, giving me an insight into global trends that is unique among journalists.
