The Salzburg Stiegl -Brouwerij already increased the beer price on 1 March. The fact that the other manufacturers follow is just a matter of time. Half of 6 euros could cost quickly.
Spring is the start of the garden period people are enthusiastic about outdoor drinking pleasure throughout the country. The expectation of the pleasant day in the host at the host is clouded by the beer price: because it can be assumed that this will also rise again this year.
With a price increase of 5.6 percent in beer, the restaurant owners were surprised at the beginning of March by the Stiegl brewery. Usually the increase is passed on to the customer, such as Ernst Pühringer, the landlord in Salzburg, says: “We have the letter. I have not adjusted the price yet, but sooner or later it will have an impact.”
This continues: for beer the money must be reached deeper every year. About 5.20 euros must be paid on average for half a beer. Six euros in individual restaurants in Salzburg. At tourist locations you rarely get away from less than seven euros.
The pain limit of six euros is not far away anymore
How high does the price for the customer increase? Pühringer: “It’s more of 20 or 30 cents.” This approaches the price for half of the 6-Euro Mark-A pain limit for many beer lovers.
The “Kroon” asked Stiegl why prices are rising. “As for many companies in our country, the economic situation remains a challenge for us as an Austrian family business. Based on general inflation, we will therefore increase gastro prices for our own products by an average of 4.15 percent,” says Stiegl director Dieter Moser. In the segment of the commercial goods, the increase in rump on SteelGL compensation continues to a -one of customers.
Large company: “No increase is currently planned.”
Pühringer also reveals that Stiegl is the first private brewery that increases prices this year. He has not currently received a price increase from the other private breweries, but assumes that this will follow soon.
As is known, 45 private breweries in Austria have come together to set a common sign against overwhelming large companies such as Heineken and Anheuser Busch (including Corona, Bud or Franziskaner). However, price increases remain the responsibility of manufacturers of private drinks.
Speaking of companies: The Brewing Union (belonging to the Heineken group) has not yet followed the prize this year. Spokeswoman Daniela Winnicki of the company says: “We have not planned any increase at the moment.” How long this plan will take is doubtful. Experience has shown that the companies also attract in the first half of the year.
Source: Krone
I’m Ben Stock, a journalist and author at Today Times Live. I specialize in economic news and have been working in the news industry for over five years. My experience spans from local journalism to international business reporting. In my career I’ve had the opportunity to interview some of the world’s leading economists and financial experts, giving me an insight into global trends that is unique among journalists.
