The chocolate prices have recently increased, in the form of rabbits or eggs it often costs considerably more. If you compare the prices of chocolate rabbits and conventional table chocolate, consumers have to pay up to 160 percent more for the candy in an Easter shape.
“Chocolate East Bunnies are relatively expensive, this also applies to products without a Fair Trade seal,” reports the Association for Consumer Information (VKI). A comparison made in March had “significant price differences within the same brand”.
Chocolate rabbits sometimes 160 percent more expensive
“The most expensive Easter Bunny Chocolate in Lindt costs around 111 percent more than the most expensive conventional Lindt -Table chocolate, at Ferrero it is 158 percent and even 160 percent,” said the testers.
They also discovered great price differences in other standard and Easter variants: “This is how the comparison of the ‘Wide of Oster Minis’ with the classic four-pack of men-based on the Kilo-Prize-results in a difference of 129 percent.”
Expert advice: Compare the basic price
According to VKI, the maximum prices via Billa.at and Interspar.at are in March 2025. VKI expert Birgit Beck advised to pay attention to the basic price price, “even if the basic price is often very small”.
Often palm oil in chocolate
It was also criticized that palm oil can still be found in many Easter chocolate products. The monocultures not only move rain forests that serve as CO₂ memory: palm oil is also considered unhealthy because it mainly contains saturated fatty acids, Beck said.
Source: Krone
I’m Ben Stock, a journalist and author at Today Times Live. I specialize in economic news and have been working in the news industry for over five years. My experience spans from local journalism to international business reporting. In my career I’ve had the opportunity to interview some of the world’s leading economists and financial experts, giving me an insight into global trends that is unique among journalists.
