He Real Betis He hopes to have a relationship with the Mexican midfielder Andres Guardado beyond his retirement as a professional footballer, the CEO of the Verdiblanco club said this Wednesday, Ramon Alarcon.
“We don’t know what Andrés will do next year, but I think he will stay and live Seville and if so, we will maintain a relationship with him because that will help our business relations Mexico“Alarcón explained at a press conference in Mexico City where he presented to the local press the purchase of 99.9 percent of the shares of the Spanish Real Betis Baloncesto by the Mexican group Conglomerado Xoy.
The manager admitted he does not yet know if Guardado, who played five World Cups with Mexico, will remain in the team next season. Legs or if he chooses to end his career as a professional.
“We are not talking about Andrés’ future because he is focused on competing. It looked like he was going to retire last year after the world (from Qatar 2022) and when he reached a good level, he played one more year. Now, he feels good and is playing at a good level.”
Guardado is the foreign Betis footballer with the most games played and one of his captains, but for Alarcón he is more than a player because he has allowed Mexico to become their second “big market” only after Spain, with almost half a million followers on their social networks.
“The figure of Andrés has become a catalyzing event (…) today We have almost 500,000 Mexican followers on social networks, we create content adapted to their culture and schedule, which has also helped us grow. “This is our secondary market.”
Betis aims to take the next step in its integration into the Mexican market with it alliance with Xoy, which in addition to the basketball team includes regional sponsorship for the football section and consultancy for Chihuahua FCthe football club of the conglomerate headed by Venezuelan businessman Carlos Lazo.
At the same time, the Sevillian team will launch an academy in Chihuahua and work with Xoy to collaborate on the growth of ‘Betis Academy’ in Mexico and Latin America.
Source: La Verdad
I am Shawn Partain, a journalist and content creator working for the Today Times Live. I specialize in sports journalism, writing articles that cover major sporting events and news stories. With a passion for storytelling and an eye for detail, I strive to be accurate and insightful in my work.
