Louis Vuitton’s allies with Formula 1 as an official partner For the next ten years. Since the prestigious motor competition celebrates the 75th anniversary of 2025, Louis Vuitton wants to have a relevant presence in all symbolic championship races, to be a reference brand for both pilots and fans.
The Louis Vuitton Association with Formula L is part of the LVMH patronage as a new global partner, Alliance announced in October 2024.
This year, promising Kapana -exciting changes to the grill, Louis Vuitton will have the existence of all the big prizesincluded, for the first time, which is present in all circuits. In addition, the emblematic trophy trunk will be presented before all races and will have the existence in the Honor Podium where the best pilots upload at the end of each GP.
The next period of Formula 1 will start on March 14 with the Grand Australia award in Melbourne, where Louis Vuitton will be, moreover, the ‘title partner’ of this career. The luxury brand is present at the main moments, such as the opening ceremony and podium, which provides continuation of its motto “Victory Travels in Louis Vuitton”.
Louis Vuitton established its first organization on Formula 1 by sponsoring the Monaco Automobile Club, which was involved in the formation and presentation of the Grand Mónaco Award trophy, the famous Formula 1 Championship, between 2021 and 2024.
Like all of Louis Vuitton’s personal designs, Trophous tributes are done in the historical workshop that Maison has in the French town of Asnières. Knowing that the trunks will be placed behind the vehicles and exposed to the weather, the brand decided that it will eventually be the fabric that Maison uses today.
In accordance with travel tradition that introduces it, Louis Vuitton He continued to develop designs related to the vehicle world, and in the 1990s he even arranged his first rally, first called Louis Vuitton Rons and then Louis Vuitton Classic, Grand Prix D’Antance, held year -There to 2006.
Currently, teamwork, accuracy and change are part of the values that, from the workshop to the circuit, join both universities and underline the relentless struggle for success. For this reason, the new trophies will bring emblematic V (from Vuitton and Victoria), adapting their colors to each breed to the classic brown background.
Source: La Verdad

I’m Rose Herman and I work as an author for Today Times Live. My expertise lies in writing about sports, a passion of mine that has been with me since childhood. As part of my job, I provide comprehensive coverage on everything from football to tennis to golf.