Motogp Continue plans to grow the championship in the coming years, where they already have Liberty Media As a new one but it is Dorna who will continue to manage the championship. Certainly, the MOTOGP Sports Director, Carlos ezpeleta, He explained to Dazn what steps to follow to attract new fans to the highest cycling category today.
As Ezpeleta explained to Pol Espargaró, the confirmation of the purchase of Liberty Media is expected for the beginning of the tag -day, but in Dorna they are already focusing on showing small pills such as the lives of pilots outside the circuits. They want people to get closer to people.
“Measures success in how many new fans can we attract the sport and the present how to give them a better service to make them more loyal. That’s the goal, that’s what makes you more sponsors and so on. It is a vicious circle. Growing sport and with greater visibility in non -endemic sports environments. For this is a work of the entire paddock where the pilots are the center. Ni It is important to teach how they, their personalities, their stories, what clothes they like, what music they hear, their family … everything is very important, because they are the heroes. These are the little things we do because we believe this is the way to raise sport in a global way, “Ezpeleta said.
“The outside of the track is the one that gives us to attract more sport fans. There will be a focus on what happens outside the track. For fans we believe we want to see more how the other 30 weekends of the year: what do pilots do, how their life is … this is what we want to see. “
And the track changes?
But the main course of this sport will never stop acting on the track, the races. That is why regulatory changes are made that can vary by priesthood. The one that will come in two seasons, according to Dorna, has been the largest in decades.
“In 2027, Certainly the most popular in the last decades will come: 100% sustainable fuel, the change of tires, the new machines, removes height systems, the reduction of aerodynamics … many questions. I don’t know who is favored and who does not. From the viewer’s view, many changes have been made that will improve the career more, that the show is better, “he said to finish Carlos Ezpeleta.
Source: La Verdad
I’m Rose Herman and I work as an author for Today Times Live. My expertise lies in writing about sports, a passion of mine that has been with me since childhood. As part of my job, I provide comprehensive coverage on everything from football to tennis to golf.
