Ford says goodbye to Fiesta after 46 years

Date:

The brand has announced three new electric passenger cars and four new electric commercial vehicles in Europe by 2024.

Ford has announced the end of production for models such as the Fiesta in Cologne and the S-Max and Galaxy at the Almussafes plant (Valencia). A decision that responds to ‘the change of cycle in the car’. In any case, the signature of the oval has advanced this Wednesday that will present
three new electric vehicles passenger cars and four new electric commercial vehicles in Europe by 2024.

The multinational’s European management has thus set a date for the end of production of the iconic Ford Fiesta in June 2023, after 47 years. For example, its strategy for the total electrification of its passenger cars will start in 2030 and of its entire portfolio in 2035.

One of the
the most iconic models from the American manufacturer and on which many prototypes and cars have been developed to compete in the World Rally Championship. Since the start of production in 1976 at the Saarlouis plant (Germany), more than 17 million units have been sold worldwide, of which 5 million at the Ford plant in Almussafes (Valencia). In addition, the Ford Fiesta has been the best-selling car in Europe in recent years.

The first units left the assembly line on May 11, 1976, the year in which a total of 84,000 Ford Fiesta units were produced. a c-model
whose origins date back to 1972 as a secret project called “Bobcat”. After three years of research and development, production of the engines began at the plant that Ford opened in Valencia in 1974. This special bond with Spain is the reason why Henry Ford II decided to call it one of the most historic models of the Fiesta brand.

The first generation of the Ford Fiesta was a great success. More than a million units had been sold in just over two years. According to Autocasión, the secret to its success was that it was a truly ambitious project and well planned from the start. Designed in Europe, the shapes were elegant and reminiscent of superior models of the brand, such as the Ford Granada or the Taunus at the front, but with a hatchback-like rear with a large tailgate that was very practical for loading a free generous trunk. The interior was spacious and easily accessible, despite being a 3-door, and in addition to the base models, the range had quite luxurious finishes for the time, such as the Ghia, with a vinyl roof and metallic paint.

During these more than 4 decades,
6 generations have been released of the Ford Fiesta, with an average market life of 6.5 years, with the third generation being the longest (9 years) and the fifth generation the shortest, 5 years.

the second generation
Ford Fiesta Mk II, was introduced to the market between 1983 and 1989. The lines were softer, with more rounded shapes and new headlights and taillights. The interior was also updated and the engines, quite old-fashioned, with a cast iron block and cylinder head, were improved. In 1987 the first Fiesta with an automatic gearbox was presented.

In
the third generation Ford Fiesta (1989-1997) the brand offered as a novelty a 5-door body in addition to the 3-door body. For the first time, electronic injection was available instead of carburettors in the mechanics, with the launch of the Ford Fiesta XR2-i. Due to its sales success, it continued to be sold as the Fiesta Classic in some markets, despite the Fiesta IV having already been launched.

The fourth generation of the model arrives between the years 1995 and 2002. This car had a very round design and
the mechanics got a major update Technic. A facelift was carried out in 1999 to maintain a fresh image in the market.

Stop now
the fifth generation, the one that was on the market for the shortest time (from 2002 to 2007), underwent a remarkable aesthetic change, with much more square shapes and a certain minivan air, with a high body and plenty of interior space. A minor aesthetic update was made in 2005, as a result of which production was discontinued just two years later.

More recently, from 2017,
the sixth generation is launched of the car, which is probably the last to retain this name. Its modern design has kept it up to date all these years, although in 2014 a fairly radical facelift took place.

Source: La Verdad

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