For Clemens Pig, Managing Director of the Austria Press Agency (APA), the future of journalism lies, among other things, in “transparently showing how news is produced.” AI is a threat, but at the same time also an opportunity for the world. century for media. “What we have seen now is at most the greeting from the kitchen,” he says in the krone.tv interview with Jana Pasching.
“If the media are free, then there are also free democracies,” Clemens Pig explains, partly based on the recent VfGH ruling on public broadcasting.
There is less belief in the media, but also in politics and science. Effects that, according to Pig, can be attributed to the corona pandemic and the world as a more complex place. For journalists and media it is now a matter of working more transparently and showing transparently how news is produced. “But we are also not immune to mistakes. If we make mistakes, they must be corrected.”
There is no real news
Philosophers such as Aristotle have already concerned themselves with the subject of what is true or false. So is there one piece of true news? “No, there aren’t any,” Clemens Pig explains. “The concept of truth is a normative concept. We are not the Ministry of Truth and we should not be.” You have to provide many sources and be credible. “But we are absolutely not the Ministry of Truth.”
Artificial intelligence is a huge threat, but also a unique opportunity for the media. ‘What we currently see in AI is at most a greeting from the kitchen.’ As we head into the next super-election year, we will need to be more aware that “misinformation will increase.” Media plays a crucial role in classifying things you need to meet, says Pig.
Information exhaustion
According to Pig, the speed at which we are ‘bombarded’ with information and news has reached its peak. “That’s just too much in my opinion. We see that many people are increasingly experiencing a form of information exhaustion.” For the media industry, this means that you have to produce news at different speeds. “I think this is the start of a new phase in which consumers, in the sense of digital detox, will consume less news, but also more consciously and intensively.”
You can see the entire interview with Clemens Pig in the video above!
Source: Krone
I am Ida Scott, a journalist and content author with a passion for uncovering the truth. I have been writing professionally for Today Times Live since 2020 and specialize in political news. My career began when I was just 17; I had already developed a knack for research and an eye for detail which made me stand out from my peers.
