Europe cries out for World Cup: “FIFA should be less greedy”

Five European ministers asked Wednesday in a joint statement to “quickly find a solution” to the lack of agreement to see who broadcasts Women’s World Cup (20J-20A in Australia and New Zealand). “Given the great potential of this competition and the sporting and social challenges associated with it, we consider it our duty to fully mobilize all interested parties so that they can quickly find a solution,” the French, German, Italian, Spanish and British. argue with this text published in Paris.

These ministers say they are “aware of the legitimate interests and budgetary constraints on both rights holders and independent broadcasters, which require viable economic models” and say they also recognize “the constraints in the organization that is likely to affect the rights market in value for European broadcasters” , which refers to the period and time of retransmission.

Asked about this issue on France 2 on Wednesday, French Sports Minister Amélie Oudéa-Castéra said that “FIFA probably needs to be less greedy and remember that there are constraints related to temporality.” The Women’s World Cup is taking place this summer in Australia and New Zealand, with a huge time difference from Europe.

“Media exposure of women’s sport has a huge impact on the development of sports training among women and girls”, also wrote Nancy Faeser (Germany), Miquel Iceta (Spain), Andrea Abodi (Italy), Lucie Frazer (United Kingdom) and Amélie Oudéa-Castera.

In a recent interview with AFP, FIFA’s general secretary, Fatma Samoura, asked television channels, some of them reluctant in Europe to broadcast the Women’s World Cup, to “promote” the this competition “at its fair price”.

“If the offers continue to be unfair (toward women’s and women’s football), we will be forced not to broadcast the FIFA Women’s World Cup in five major European countries,” threatened the president of the organization, Gianni Infantino, in beginning of May on Instagram.