It wasn’t until September that Brauunion raised beer prices by about seven percent. The recent price explosion of almost ten percent caused the jug to overflow. The fact that Russian President Vladimir Putin is to blame for the beer price craze does not exactly help his popularity at the Austrian table.
Fresh water, hops, malt and yeast – these four ingredients make up the most popular alcoholic thirst quencher in Austria. Every year, an average of just over 100 liters flows over the palate of the Austrians. The price increases of recent years were brushed off like foam on the upper lip. However, with the recent increase by the Brauunion, the tolerance limit has been reached.
Source: Krone
I’m Ben Stock, a journalist and author at Today Times Live. I specialize in economic news and have been working in the news industry for over five years. My experience spans from local journalism to international business reporting. In my career I’ve had the opportunity to interview some of the world’s leading economists and financial experts, giving me an insight into global trends that is unique among journalists.
