The auto industry is changing – Apple is throwing in the towel, but there’s no reason to breathe a sigh of relief

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For years, American electronics giant Apple has pushed ahead with its plans to enter the car market – only to announce that the Apple car has been discontinued. But when it comes to established car brands, you don’t have to breathe a sigh of relief, Krone+ analyzes.

There are brands in the automotive industry that have been known for their mobile vehicles for decades. People have known companies like Ford, Mercedes-Benz and Volkswagen since there were cars. But the politically driven electrification of transport is throwing mobility into disarray. Industry veterans who miss the trend will lose out. Their place is being taken by companies that were previously not necessarily known for motor vehicles, but for televisions, cell phones or computers. An overview.

Source: Krone

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