New York, Miami, now throughout America: the Austrian franchise company “Lose Lies Down” is confronted with the greatest coup in its history and now wants to become the next McDonald’s in the beauty industry. In 2026 the attack on the American market-under the name “lying loss weight”.
Founder Chris Steiner (38) has an ambitious plan: “We want to become as big as McDonald’s – they have around 40,000 locations worldwide. In the US alone, a maximum of 10,000 studios are possible in the US alone.” The first two locations will open next year in New York and Miami.
But the native Styrian thinks even more. His company is already worth 100 million euros today and could “announce” if the US starts. The FDA approval is already in our pockets: “We are the only ones who are allowed to stimulate this technology in North and South America.” In Austria, “losing weight” is already successful – but how does the concept work?
Source: Krone
I’m Ben Stock, a journalist and author at Today Times Live. I specialize in economic news and have been working in the news industry for over five years. My experience spans from local journalism to international business reporting. In my career I’ve had the opportunity to interview some of the world’s leading economists and financial experts, giving me an insight into global trends that is unique among journalists.
