The World Cup soccer ball is brought back into play on RTVE


The company is restoring the rights to the sporting event with the broadcast of 19 open matches, including all matches in Spain

In 1998 it was the last time that TVE broadcast a World Cup football on its channels. It was held in France and still no one had heard of Digital Terrestrial Television (DTT) because the world was analog. Since then, this important football event has been in the hands of private broadcasters. However, the former leadership of the RTVE company, chaired by José Manuel Pérez Tornero, got down to business and re-entered the fight for football rights.

From November 20, the public channel will broadcast 19 matches of the Qatar championship. There will be over 120 hours of football on La 1 and Teledeporte, in which the national team will compete for their second world title.

“It’s true that we haven’t beaten this championship or the European championship lately, but holding the Olympics every four years, I think, surpasses a football world championship in journalistic and television coverage,” explained RTVE sports director Arsenio Cañada out, highlighting that covering the Olympic Games during a pandemic was one of the most important public television milestones “in terms of preparing and producing a major sporting event, because there are so many sports in just 15 days.”

The also presenter of the sports section of ‘Telediario 2’ emphasizes that RTVE has the muscles ready to broadcast the World Cup again. “Football is the king of the sport and this year we have already started to get our heads around the Champions League final, which was widely accepted and which on public television is more important than the audience,” said Cañada, who will be in charge have great technical and personal commitment. There will be an operation of 73 people who will travel to Doha; while another team, made up of 37 professionals, will work from the Torrespaña (Madrid) and San Cugat (Barcelona) studios.

RTVE broadcasts all matches Spain plays in the group stage and also offers other matches including the opening match; four of eighths; two chambers; the two semi-finals and the final. Juan Carlos Rivero will be the journalist responsible for covering it, along with technical comments from Albert Ferrer, Carlos Marchena, Santi Cazorla, Iker Casillas and Andrés Iniesta, two names Arsenio had “between the eyebrows”. “It took me a lot of effort to convince them. I’ve been very tough and I’ve been behind them, but it’s true that when I told them both about the idea, they were thrilled. They were the two great heroes of that 2010 final where they won the cup”, recalls the Head of Sport.

Two special daily programs will also be broadcast throughout the competition: after the first edition of ‘Telediario’, hosted by Qatar’s Marcos López; and in the evening (10 p.m.), on Teledeporte, led by Paco Caro from Sant Cugat, they will provide summaries of all the matches played each day. In addition, there will be daily connections with Canal 24 Horas and with the current affairs magazines ‘La Hora de La 1’ and ‘Hablando claro’.

In short, an event that returns to RTVE with the strong opposition of private operators, who criticized the company’s bid for these rights with offers from other television stations that “would not have entailed a cost to taxpayers,” according to UTECA. “Our agreement is not to broadcast the entire World Cup, but to follow the path of Spain,” Cañada clarifies, explaining that his belief and commitment is that all national teams “whether football, basketball or hockey”, whether female if are male, they must be broadcast on the public channel.

With regard to acquiring the broadcasting rights for a World Cup to be held in Qatar, the manager emphasizes that RTVE has been reporting in its information services for some time about the complaints that the country receives for human rights violations. «I started a 22-year internship at TVE and that’s the DNA of our house: reporting everything that happens without turning your back on anything. We will repeat everything that happens there, ”continues the journalist. What will remain intact, Cañada defends, is the public company’s commitment to equality in sports and journalism. The clash between Croatia and Belgium, from which Spain’s rival would emerge in the round of 16, will be narrated by a woman, the journalist Alicia Arévalo, who was already in charge of narrating matches in the Women’s League or the Copa del Rey on RTVE. “We also have to take firm steps towards equality in journalism,” the presenter defends.

Source: La Verdad


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