The team Jumbo-Vismathe best cycling team in the world after a historic campaign in which they stood out in the Three Grand Tours, will change its name to Visma | Rent a Bike from 2024.
After five years as the second major sponsor, Vismasoftware provider, is strengthening its support for the current champion of Tour de France, the Giro d’Italia and the Vuelta a España and will be the team’s title sponsor from next January.
“We are pleased to announce that Visma is the new title sponsor for Jonas Vingegaard, Wout van Aert, Sepp Kuss, Marianne Vos, Fem van Empel and other incredible athletes and staff, that became the best cycling team the world has ever seen”commented Merete Hverven, CEO of Visma.
‘Rent a Bike’in part, is co-owned by a Dutch family multinational put and Volkswagen Financial Servicesand joined the team as a sub-sponsor on January 1, 2023.
The team will present to the cyclists the goals of the new season and its new corporate identity next December 21.
Source: La Verdad
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