UD Las Palmas t-shirts can start to be purchased from this month of March by fans living in the United Kingdom in the store of Norwich City FC, a ‘Canary’ club that at the same time has a promotional association agreement with between the yellow club and Tourism from Gran Canaria.
UD Las Palmas and Norwich City Football Club have taken another step in their strategic alliance promote Gran Canaria as a tourist destination in the United Kingdom in exchange for its sportswearCarrow Road sales . This union, which is based on the similarity of the colors of both teams (yellow and green), aims to take advantage of large Norwich City fan base to publicize the benefits of the island to a potential audience of millions of people.
UD Las Palmas has a number main sponsor of Turismo de Gran Canaria and its promotion to LaLiga EA Sports boosted the yellow team’s entry week with tourists coming to the island in addition to marketing products.
Las Palmas Sports Union will be present at the ITB in Berlin in 2024, one of the main tourist fairs in Europewith the delegation of Tourism of Gran Canaria, as part of a project to internationalize and expand its brand.
The Gran Canaria club on other occasions has shown this sports facilities as another attraction of the island to attract top teams about their preparation and training, something that is especially interesting for training groups. Germany and northern Europe during the winter break in their national competitions.
The general director of the Las Palmas Sports Union, Patricio Viñayoconsidering that these promotional actions are directly connected to the second phase of the Barranco Seco Sports City project, which supports the candidacy of Gran Canaria as a venue for the 2030 World Cup.
“This is a project that we presented at Christmas to the three main administrations and everyone celebrated the possibilities that open up for clubs to carry out their training on the island,” said Viñayo.
The new facilities will offer, according to the head of the island, a greater number of natural grass fieldsas well as a complementary accommodation plant at the foot of these fields “with the highest features to attract, in summer and winter, the most important team in Europe that needs the benefits of our climate to make perfect preparations.”
In Germany, leagues take a winter break from competition for about 20 days because of the low temperatures, and many of the German teams choose Spain as a destination to continue their preparations.
In Germany, UD Las Palmas has an agreement in principle with FC Union Berlin, a Bundesliga team, to create future partnerships in the exchange of knowledge and new experiences in grassroots football areas.
Source: La Verdad
I am Shawn Partain, a journalist and content creator working for the Today Times Live. I specialize in sports journalism, writing articles that cover major sporting events and news stories. With a passion for storytelling and an eye for detail, I strive to be accurate and insightful in my work.
