Official: UEFA has a new partner to sell its competitions

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The UC3 company, formed by the UEFA and the European Club Association (ECA), is assigned The American release firm As a global partner for exploiting competitions at the European Male Club for six periods, from 2027-28 to 2032-33.

The agreement, according to the UEFA, took place after an open bid process, before an exclusive communication between UC3 and Revent in February.

The UEFA emphasized that Revent showed, “with deep knowledge of the UEFA, as well as the ECA and more than 700 clubs, a innovative, dynamic and future vision for male club competitions.”

“Revent showed extensive knowledge of how to maximize value for all interested parties, including clubs, media, associated brands and fans, at the same time respected the rich history and traditions of their competitions,” he added in a statement.

A new company

As a UC3 business partner, the Revent will create a company dedicated to the development and marketing of the Champions League, the Europe League, the Conference League, the Super Cup, the Youth League and the Champions League of Sala Football and the sale process for the cycles from 2027 to 2033 will start the day.

Through this independent creature, Remon will provide strategic and sales support to world marketing and the sale of commercial rights, including media, sponsorship and license rights, including providing account management services and relevant services for the UEFA.

In this agreement, the UEFA completed a 33 -The link to the Swiss Agency Team Marketing, which sold commercial rights of the Champions League since its first edition in 1992.

Source: La Verdad

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