Environmentalists are criticizing a campaign by McDonald’s in which the fast food chain opposes new rules for reusable packaging in the EU. A study by the company is now expected to show that a reusable requirement for fast food restaurants would lead to more waste, higher greenhouse gas emissions and extra water use.
Single-use packaging, on the other hand, can be even more sustainable, especially if it is made of paper. The research was carried out on behalf of the Kearney consultancy firm. The German Environmental Organization (DUH) criticized the study as “incredible” and “biased.” “The water consumption for rinsing reusable packaging was determined far too high in McDonald’s research,” explains Thomas Fischer of the DUH.
Furthermore, the research team assumed that return rates and low circulation rates for reusable tableware were too low. This data does not correspond to relevant studies and life cycle analyses. Another study commissioned by the European Commission shows that reusable take-away packaging is more climate-friendly than disposable tableware.
New regulations could come in 2024
The consultancy Kearney said that when it comes to water consumption, it is not surprising that other authors use different figures. The report is ‘completely independent’. McDonald’s assured that it “takes responsibility in this area very seriously.”
The European Commission had proposed a new packaging regulation that could come into force in 2024. The contents include refillable cups in fast food restaurants, a ban on mini shampoo bottles in hotels and fixed deposit systems. The regulations still need to be coordinated with the member states and parliament.
Source: Krone
I am Wallace Jones, an experienced journalist. I specialize in writing for the world section of Today Times Live. With over a decade of experience, I have developed an eye for detail when it comes to reporting on local and global stories. My passion lies in uncovering the truth through my investigative skills and creating thought-provoking content that resonates with readers worldwide.
