The American streaming giant Netflix wants to use the success of its films and series for experience locations. In a ‘Netflix House’ you can buy fan merchandise and eat dishes based on shows, among other things, Netflix manager Josh Simon told the financial service Bloomberg.
The first two locations are expected to open in the U.S. in 2025, after which an international expansion is planned, it said Thursday.
Fans must “immerse” themselves in the program
The plans include allowing viewers to immerse themselves in the world of Netflix programming. The service had already experimented with temporary experiences and pop-up shops in various cities, including around the hit series ‘Stranger Things’.
In Los Angeles you can participate in competitions based on the series “Squid Game” from the beginning of December. A ‘Netflix House’ is intended as a permanent location with changing exhibitions, according to Simon.
Source: Krone
I’m Ben Stock, a journalist and author at Today Times Live. I specialize in economic news and have been working in the news industry for over five years. My experience spans from local journalism to international business reporting. In my career I’ve had the opportunity to interview some of the world’s leading economists and financial experts, giving me an insight into global trends that is unique among journalists.
