Freshly tapped from the glass, bottle or can: every beer drinker has their favorite version. We wanted to know from Brau-Union boss Hans Böhm whether the latest price increases spoil your taste. The Dutchman talks about pain thresholds, staff cuts and what his lifestyle has to do with the direction of Austria’s largest brewery company.
In his office in Linz, there is a map of Austria on the wall, with some Brau Union locations marked with colored pins. Hans Böhm has been to all twelve breweries in recent months. “The beer tastings were long evenings. “The next day I had coffee with the beer drivers at 6 a.m.,” says the Dutchman, who has been head of Austria’s largest beer producer since September.
Source: Krone
I’m Ben Stock, a journalist and author at Today Times Live. I specialize in economic news and have been working in the news industry for over five years. My experience spans from local journalism to international business reporting. In my career I’ve had the opportunity to interview some of the world’s leading economists and financial experts, giving me an insight into global trends that is unique among journalists.
