The general director of UD Las Palmas, Patrick Vinayohas stated that the arrival of EA Sports in LaLiga as the new main sponsor will mean a “digital technological leap” for the competition.
The First Division of football in which UD Las Palmas will open this summer will be renamed LaLiga EA Sports from the 2023-24 academic year after an agreement between LaLiga and the video game company Electronic Arts (EA), while The Second division Will be called LaLiga Hypermotion.
A “revolutionary” name for the second category of Spanish football, responding to the technology EA Sports uses to make its video games a better user experience realistichighlights LaLiga.
The head of Gran Canaria said that EA Sports is “the most important company in the world in entertainment digital” and reached LaLiga at a time when “virtual and physical football are walking on common ground”.
So, all viewers, “young and not so young”, will have “a wealth of records that until now they did not know, that there is an infinite amount of data to be included in each play from set pieces, or statistics that can be graphically depicted in the course of matches”.
Viñayo understands that these improvements represent “an evolution of time, a new era”, to make LaLiga EA Sports -new name of the First Division- “in the most technologyin a 360-degree digital ecosystem for the fan”.
On the other hand, the leader of the island confirmed that Las Palmas is one of the three clubs that proposed that the tickets for visiting fans for the next 2023-2024 season are worth. maximum 30 euros, and with a minimum of 300 seats available, an agreement fourteen clubs in the highest category was finally signed.
Source: La Verdad
I am Shawn Partain, a journalist and content creator working for the Today Times Live. I specialize in sports journalism, writing articles that cover major sporting events and news stories. With a passion for storytelling and an eye for detail, I strive to be accurate and insightful in my work.
