Amazon enters Jumbo-Visma, which continues to flirt with Soudal Quick-Step

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Amazon will enter as a sponsor of the Jumbo-Visma cycling team, but the American giant will not be one of the main patrons.so the possibility of that squad merging with Soudal Quick-Step is still valid, according to the Dutch specialized media WielerFlits published today.

The arrival of Amazon to the team “for the coming years”, according to that publication, is the first entry of a “new major sponsor” to the team this year He won the Giro d’Italia (Primoz Roglic), the Tour de France (Jonas Vingegaard) and the Vuelta a España (Sepp Kuss).

But the company of tycoon Jeff Bezos, based in Seattle, will not be one of the “main” sponsorsbut will “intervene as a co-sponsor of the team,” said WielerFlits, citing information from the sports program Today Inside.

Amazon has been collaborating with Jumbo-Visma since 2022 and last year the series ‘All-in team Jumbo-Visma’ about the ins and outs of the cycling team was shown on the audiovisual platform Amazon Prime, a production that will continue this season . .

Despite the multinational entering the sponsorship, at a time when the Dutch supermarket Jumbo announced that they will not renew their contract after 2024 and will withdraw earlier if they are replaced by another company, the possibility of combining the Jumbo-Visma and Soudal Quick-Step teams, while the WielerFlits advanced on Sunday, remains the main possibility.

Jumbo-Visma and Soudal Quick-Step have been working on a fusion team since July. Visma and Soudal participated in the talks from the beginning and they are the main candidates to be the sponsors of the new super team,” the publication said.

If this operation happens, which will bring together two of the five best teams in the peloton and which will have to be endorsed by the International Cycling Unionthe formation will have in its ranks a squad composed of cyclists of the stature of Roglic, Vingegaard, Kuss, Wout Van Aert, Remco Evenepoel, Julian Alaphilippe, Kasper Asgreen or Fabio Jakobsen.

However, some of those riders may leave the team and according to various media such as Eurosport, the Slovenian Primoz Roglic, triple champion of the Vuelta a España, may join Ineos to get in the hierarchy despite the fact that he has a contract until 2025 in his current formation.

Source: La Verdad

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