Wimbledon complete Emirates ‘Grand Slam’ after sponsorship deal

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The tournament of Wimbledon announced Thursday a sponsorship deal with Emiratesthe airline of the United Arab Emirates.

In this way, Emirates, which has been the official airline of the ATP since 2013 and work with more than 60 tournaments around the worldthis is it sponsor of four Grand Slamsincluding the US Open, since 2012, Roland Garros, since 2013, and the Australian Open, since 2015.

Thanks for this agreement, Emirates may display advertising on Center Court and Court 1 at Wimbledonthe two main tournaments, as well as promoting activities within the All England Club for fans, the transfer of marketing rights, digital and social media, and VIP tickets.

Among Wimbledon’s sponsors stand out Slazengerwhich supplies more than 50,000 balls a year, IBMwhich helps with data management, Polo Ralph Laurenwho dress the umpires with chairs and ball boys, evianwho manages water, Lavazzawho manages the cafe, and Jaguarwhich is the official vehicle of the contest. American Express, Vodafone, Babolat and Barclays They are also sponsors of the British Grand Slam.

In addition to its relationship with tennis, the Emirates is one of the main sponsor of Real MadridMilan, Benfica, the FA Cup, Arsenal and Olympique Lyon.

Source: La Verdad

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