Ducati lost sponsors during the Valentino Rossi era and sometimes blocked social networks

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Valentino Rossi was a rider for the official Ducati team in 2011 and 2012.. Those two seasons were set to write the golden history of Italian motorcycling with ‘Il Dottore’ winning titles on an Italian-made motorcycle, but The biennium has been a real nightmare for the pilot, for the builder and for the tifosi.

In these two campaigns, The one from Tavullia could not win any race and only got on the podium three times (third at Le Mans 2011, second at Le Mans 2012 and second at Misano 2012). Besides, He was unable to start from the front row in any of the 36 Grands Prix who competed as a Ducati driver.

Juan Martinezwhich at that time was Ducati engineerexplained in the DAZN documentary ‘Life in Red’ that “There were moments of great tension. In the end, everything shakes and the foundation of the company itself moves. The people who are so loyal to the brand that, regardless of the name on the motorcycle, are Ducatistas. They were very critical of the participations and results achieved by Valentino Rossi.“.

In his speech, the commentator said that today in the MotoGP races on DAZN “Even, at one point, -from Ducati- they had to block the social networks because of the criticism against the management and the results obtained by Valentino Rossi. They affected all points of the factory, from Claudio Domenicali to the lower part, where any of the people who make up the box were.

Mauri Grassillicurrent Ducati sports director, explains that “at the time, he was the person in charge of sponsorships and looking for new sponsors. It was very difficult to maintain what we had before and we lost a lot. It is also very difficult to bring in new sponsors.because the team, group, performance, results are lacking…”.

Source: La Verdad

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