Stellantis reorganizes its trading area and creates a “Premium Cluster” in Spain

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Borja Sekulits will lead the cluster comprising the firms DS Automobiles, Lancia and Alfa Romeo. unite

The Stellantis automotive group has reorganized its commercial structure in Spain and Portugal with the creation of the Premium Cluster, which includes the Alfa Romeo, DS Automobiles and Lancia brands, and the General Brands Sales division, as reported by the French consortium in a press release.

Since November 1 last
Borja Sekulitscurrent director of DS Automobiles for Spain and Portugal, will become the new director of the Premium Cluster and will report to the general manager of Stellantis Iberia, Maurizio Zuares.

As part of the commercial reorganization of Stellantis in Spain, the consortium has appointed:
Peter Lazarin, current director of Opel in Spain, new director of Sales of General Brands. Lazarino is replaced at the head of Opel by
Vincent Lehoucqwho was currently working as Peugeot Marketing Director for the Spanish and Portuguese markets.

In addition, the current director of the Alfa Romeo and Lancia brands in Spain and Portugal,
Francesco Colonnesewill assume new international responsibilities within the Lancia brand.

After these changes, the rest of the manager will remain responsible for the rest of the group’s brands in Spain. a) Yes,
Nuno Marquis remains director of Citroën;
Alexander Noriegafrom Fiat Abarth;
Paul Carellicfrom Jeep;
joao mendesof Peugeot, and Alberto de Aza, who heads the commercial vehicle business.

On the other hand, there are
other transverse directions to support brands in achieving their goals: Customer Experience (Carmen Ballinas), B2B (Jesús Cenalmor), Business Development (Antonio González), Synergies and Transformation (François Leclerq), Used Vehicles (Francisco Miguel ), Customer Management Office ( Marcos Ortega), Operations in Portugal (Pablo Puey), E-Mobility (Ignacio Román), and Parts and Service (Ángel Luis Sánchez).

Source: La Verdad

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