“Krone” Reading Echo – Cost Trap Supermarket: Who is responsible?

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While prices in the supermarkets are rising higher and higher, consumers have to dig deeper into their pockets. In the “Krone” forum, many readers spend their dissatisfaction about the continuous price increase: how do you respond to it and what are the causes? You can find a selection of the comments here.

The inflation of food prices does not end. The price for the shopping basket with the 40 cheapest food rose in March 2025 by more than 10 percent compared to the previous year.

“In the meantime I almost get the wrath!”
Many readers report changes in their shopping behavior. “Krone” Reader Sonnenblume64 For example, a clear sense of frustration speaks while shopping: “My shopping behavior has changed enormously in recent years and I don’t like shopping.”

Special offers and cheap own brands are gaining more and more value, some now also prefer online purchase to save on certain products. The cost increase has therefore not only changed the budget, but also the way it is purchased:

“Politics must finally act”
But who is responsible? A number of commentators see a failure of politics, including “Krone” readers Derleserich: “80 % of the Austrians have to save or limit themselves. You buy more consciously and cook more yourself. But politics looks unemployed and the prices rise.”

Price -managing program via supermarkets?
Other readers are particularly responsible for supermarkets and discounters. Backagain Suspects illegal price agreements between the large retail chains: “The increases always happen on the same day and with the same price. It must be price agreements.”

“Wrong if you don’t use the offers”
But not everyone sees only political or supermarkets as the culprits. Some readers also give consumers a complicity, because many continue to pay too little attention to special offers and throw away too much.

Conclusion
The comments illustrate a clear picture: the inflation of food is affecting more and more people. Although some try to avoid the price increase due to smart store buttons, the call for fairer prices and a stronger control of politics remains loud – instead of the population with only increasing costs.

How have your store habits changed due to the price adjustments? What does politics have to do to lower food prices? Do you believe in price agreements of the supermarkets? What should change? What is the responsibility of consumers? Discuss with you, we look forward to your comments!

Source: Krone

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