After more than 50 years, Eskimo has to get a real ice classic from the reach. According to the manufacturer, the reason for this is the changed demand from the customers and the limited space in the boxes. The “Brickerl” Ice Classic is being hit.
“The” Brickerl “, as we know it today, has been around since 1973. After this for a long time, such a step is not easy,” said it in a statement on Tuesday.
With the range, the company reflects “The preferences and needs of our consumers”. The wishes of the customers and the current trends flow in the long -term design. “Because the space in the boxes is limited, it is only possible for us through regular adjustments to respond to the changing demand landscape and to bring innovations to the market,” Eskimo said.
Alternatives to the “Brickerl”
With the “Brickerl” the large package was first removed from the range – now the individual product followed. Eskimo advised chocolate ice fans to switch to “more” or a “magnum”.
Source: Krone
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