Red Bull could become the largest business investor for the domestic start-up scene. The Energy Dranks manufacturer is currently established for its own fund for newly established companies in the order of 200 million euros.
The drinking company has already been an investor in numerous Austrian start-up funds, but apparently places these activities on its own two feet. According to experts from the industry, the pot could be endowed with at least 200 million euros. “Small power is hardly logical for Red Bull,” says an industrial expert “Trending Topics”. This would make the company the largest business investor in the Austrian start-up scene.
On the website of the Start-Upfonds it is said that you “support startups in the early phase and” offers strategic capital and entrepreneurial energy “. Until now there is no information about specific investments that the fund intends.
In 2024, Red Bull obtained a record sale of 11.2 billion euros. The sale of drink cans rose by 4.4 percent to 12.7 billion. Red Bull -Ener, 49 percent owner Mark Mateschitz, had paid a dividend of EUR 395 million.
Source: Krone
I’m Ben Stock, a journalist and author at Today Times Live. I specialize in economic news and have been working in the news industry for over five years. My experience spans from local journalism to international business reporting. In my career I’ve had the opportunity to interview some of the world’s leading economists and financial experts, giving me an insight into global trends that is unique among journalists.
