Increasing the competition through free online courses, fitness bracelets and ultimately also the removal of injections have increased the bankruptcy of the US Diet Group Weight Watchers. The company has applied for a bankruptcy, the company continues.
WW International has collected $ 1.15 billion $ 1.15 billion. In the bankruptcy procedure, the company now wants to reduce its debts and “positioning for long -term growth and success”.
The company ensured that the company continues without consequences for members. WW currently has more than three million members worldwide.
Focus on wellness factor
Weight Watchers was founded in 1963 and has been trying to be a “wellness” company as a diet company for several years. The focus is on “changing the relationship with Essen in the long term”. In the case of a paid membership, there is, among other things, a plan for weight loss and recipes.
Source: Krone
I’m Ben Stock, a journalist and author at Today Times Live. I specialize in economic news and have been working in the news industry for over five years. My experience spans from local journalism to international business reporting. In my career I’ve had the opportunity to interview some of the world’s leading economists and financial experts, giving me an insight into global trends that is unique among journalists.
