The most nominated film for the 2023 Oscars creates this quirky mascot inspired by a popular toy from the 1970s
‘Everything everywhere at once’ was the big revelation of the 2023 Oscars. Dan Kwan and Daniel Scheinert’s film tops the list of nominations for this year’s edition, with an option to win 11 gold statuettes. The nominations include Best Picture, Best Actress (Michelle Yeoh), two for Best Supporting Actress (Jamie Lee Curtis and Stephanie Hsu) and Best Supporting Actor (Ke Huy Quan).
It’s a daring sci-fi bet on temporal dimensions that has wrecked the box office, grossed $104 million worldwide, but isn’t suitable for all moviegoers. Evelyn runs a laundromat with her husband, has problems with her father, with her daughter and even with the treasury. Everything seems bland in the plot until the protagonist has to become a superhero of the multiverse.
When it seemed we had already seen everything about the Wang family, A24, the distributor of the film (‘Moonlight’, ‘Lady Bird’, ‘Hereditary’, ‘Midsommar’ or ‘The Whale’), launched an extravagant merchandising to match the bizarre film.
When ‘Everything at once everywhere’ reaches its climax, two of the protagonists turn to stone. In boulders with cute eyes that seem doomed to spend the rest of eternity stranded in the desert. One of the craziest scenes in the movie that the distributor captured and turned into a toy.
It’s a pet rock that fans of the movie sold out within days of going on sale. “The best pet in every universe,” according to what’s written on the box, for $35 includes the official mascot of “All at Once Everywhere” (a rock with bulging eyes), a paper nest, and a care and training brochure.
This whimsical product is from the Official Mascot Rock line, endorsed by the original creator of the Mascot Rock, Gary Dahl, as indicated on the packaging. Dahl, who passed away in 2015, created these toys in the 1970s that caused a sensation in the United States. This advertising executive and businessman became a millionaire by selling these simple bricks with eyes.
Source: La Verdad
I am David Jackson, a highly experienced professional in the news industry. I have been working as an author at Today Times Live for over 10 years, and specialize in covering the entertainment section. My expertise lies in writing engaging stories that capture readers’ attention and deliver timely information about the latest developments.
