In view of the energy crisis, Finns should visit the sauna less often. The recommendation is part of a new energy-saving campaign called “One degree less” from state-owned Motiva, spokeswoman Kati Laakso said. In addition, citizens are asked to lower the heating, take shorter showers and use entertainment electronics less often.
The campaign will kick off on October 10 and is a response to rising energy prices as a result of the Russian war of aggression in Ukraine. In addition to Motiva, the Finnish government and the energy authority are also involved.
“Maybe once a week is enough”
Finland has a strong sauna culture. There are an estimated three million saunas for the approximately 5.5 million inhabitants of the Scandinavian country. In 2020, the Finnish sauna was declared an intangible cultural heritage by UNESCO. “People probably don’t need to go to the sauna every day, maybe once a week might be enough,” Laakso said.
The company spokeswoman said the proposals were just a few options. Motiva hopes that citizens will voluntarily follow the advice. It is the first time since the oil crisis in the 1970s that an energy saving campaign has been launched in Finland. Other countries are also taking action to save energy.
Source: Krone
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