The US Open 2024 will face the final stage of its first week with a huge public success. New Yorkers fill the Flushing Meadows facilities every day to see the best tennis players on the planet in action.
There they enjoy tennis, but a wide culinary offering complements them the ‘Honey Deuce’, the drink that sweeps the tournament year after year.
Almost 3 million of these glasses have been sold since 2007. A shower of vodka and millions for a business that brings millions of dollars into the tournament coffers.
After selling around 500,000 cocktails in recent editions, this year the tournament will approach the three million ‘Honey Deuce’ sold since it signed, in 2007, its synergy with the vodka brand ‘Grey Goose’.
This cocktail, made with vodka, raspberry liqueur and lemonade and three frozen melon scoops on a sticktotaled $9.9 million in US Open cash last year, according to official data provided by the tournament.
Due to the massive demand, it is common in Flushing Meadows to see its price increase vertically every year, and In this edition it reached 23 dollars.
Source: La Verdad
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